At SURPASS, you’ll connect with Versatile technologists and consultants, industry experts, solution partners and like-minded IT leaders for education, inspiration, collaboration and more. The event will serve as a launchpad for you to start considering—or continue honing—your digital transformation strategy. We’re thinking about your organization’s future and want to make sure you are too!
This blog post is part 1 of a 3-part series on Digital Transformation.
Digital transformation is a huge buzzword in business right now, and with good reason.
According to Brian Solis, considered one of the most important thought leaders of our time and award-winning author of X: The Experience When Business Meets Design and WTF (What's the Future of Business?): Changing the Way Businesses Create Experiences, digital transformation means:
"...the realignment of, or new investment in, technology, business models, and processes to drive new value for customers and employees and more effectively compete in an ever-changing digital economy."